In a Volatile Economy, Purchasing Practices Need to Change
Manufacturers must change procurement systems - Production efficiencies, rising commodity prices and high price volatility demand a new approach to purchasing for manufacturers.
Three major changes over the past 15 years have created a need for manufacturers to change their procurement systems.
First, the Producer Price Index has increased over 152% since 2003 while the Consumer Price Index has increased less than 140 %. The PPI reflects the prices manufacturers pay for their raw materials. The CPI reflects the prices consumers pay for the products manufacturers produce. This changing price dynamic has squeezed the margins of most manufacturers.
Second, during the same period, the volatility of the PPI, is much more volatile than the CPI. This creates periods of gross margin compression if the procurement and sales side of the business aren’t linked at the hip.
Finally, labor productivity gains have reduced labor cost as a percentage of total costs, making raw materials and energy a larger component of the gross margin cost structure.
The bottom line: Productivity gains made by manufacturers over the past 15 years have been offset by higher raw material and energy costs, while profits are much more volatile due to swings in input costs.
In today’s world of more expensive and more volatile raw material and energy prices, businesses with exposure to commodity inputs must radically change their procurement model to merge buying and selling systems, develop the best hedging options and manage the gross margin in addition to costs.
Three areas must be developed for manufacturers to thrive in today’s environment:
1. Implement Risk Management systems that address how to manage price volatile raw material and energy inputs with sales prices that are difficult to increase. Analyzing price risk, defining price risk tolerance and developing a system to manage the risk within the established tolerance are essential to prudent operations at manufacturing and distribution companies.
- price risk must be incorporated into the company’s risk management system
- hedging strategies adopted and tools created to manage price risk (a hedge is an action that protects against adverse price movements)
- a margin management system created that links buying and selling
Exposure or position reporting is also an essential building block to a risk system. Position reports link the units of input bought with the units of output sold. Net exposure, your “long or short” position, is where your price risk lies. Understanding the cost drivers of your inputs and their price volatility will help you establish “position limits” that adhere to your company’s risk tolerance.
Exposure management and quantifying risk tolerance are the foundation for the other two areas essential in changing the procurement model - hedging and margin management.
2. Develop Hedging strategies based on the company’s risk tolerance and define what tools are appropriate to hedge your price risk. This risk can be held internally or passed on to customers, vendors and third parties. Key items to consider while developing hedging tools include administrative complexity, staffing requirements, capital needs and industry sophistication. Hedging tools can be simple, like escalators in a sales contract or minimum/maximum quantities on supply contracts to very complex options strategies or over the counter instruments tailored to very specific risk.
Analyzing your price risk hedging options will provide unique insight into your business. If a risk is difficult or expensive to hedge your focus needs to turn to eliminating units of exposure to that risk.
A tangible benefit to developing an exposure system, risk parameters, hedging strategies and risk mitigation tools is you will improve your procurement skills and .
3. Create a Margin Management system that links the position and price risk for your company’s inputs and outputs. It includes exposure reporting, earnings forecasts and scenario planning. Margin management uses risk management systems and hedging strategies to protect and enhance margins while connecting the procurement, production and sales functions of the company.
Here are some warning signs that will help you identify if your risk and margin management systems need to be revamped:
- Your organization spends more time managing costs than margins.
- Your organization does not have a method to measure raw material and energy price risk.
- Sales decisions are made independent of buying decisions and vice versa.
- “Higher raw material and energy costs” frequently explain away earnings shortfalls.
- Your organization has a separate department called procurement or purchasing.
- “Risk Management” mainly refers to the relationship you have with your insurance broker.
- “Hedging” conjures up the image of expensive, complex transactions that are to be avoided.
To compete in our global economy manufacturers must adapt their risk and margin management system to today’s environment.
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