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The CFO Pricing Pyramid
finance pillar
In this episode of CFO Talk, Steve Rosvold sits down with Anne Warren, Owner of Price Profitability Advisors and an expert pricing strategist. Anne, has built up a wealth of knowledge from an extensive career in accounting and pricing strategy, discusses how CFOs can effectively leverage pricing to enhance profitability. The episode covers two primary types of pricing—new product pricing and day-to-day pricing processes—highlighting the critical role CFOs play in these areas. This conversation is a must-read, watch or listen for any finance professional looking to gain deeper insights into strategic pricing.

CFO.University

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Governance & Controls – structure and controls.

Transaction Recording – systems, transaction processing and closing the books.

Reporting - efficient, timely and accurate information for decision making and meeting compliance requirements.

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Accounting

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Business Planning - provide the financial roadmap for the company with supporting analytics.

Financial Forecasting - integrate the company’s current performance relative to budget with the real-time business environment.

Investment Analysis - the framework to analyze new opportunities as they present themselves.

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Finance

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Cash Management - the discipline to ensure cash is available to operate the business normally.

Funding - Planning for and raising funds to meet the needs of the business.

Risk Management – Identification and mitigation of key business risks.

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Treasury

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Self-Awareness - Internal.

Team Building - External.

Strategy & Culture – Motivate people to follow you.

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Leadership

Four Pillars of Executive Expertise

CFO.University is built around the Four Pillars of CFO Success. These Pillars are supported with Core Competencies. Our framework allows you to master your role as a senior financial officer. The Four Pillars are made up of:


Accounting – Governance & Controls, Transaction Recording and Reporting

Finance – Business Planning, Financial Forecasting and Investment Analysis

Treasury – Cash Management, Funding (Capital Raising) and Risk Management

Leadership – Self Awareness, Team Building and Strategy & Culture

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