This edition of Gustavo’s Corner shows how AI is reshaping the technology market from several angles: user behavior, model competition, workplace productivity, content trust, pricing pressure, and economic disruption. DuckDuckGo’s growth suggests that some users are actively looking for AI-free search options, while Anthropic and DeepSeek are intensifying competition around performance and cost. At the same time, OpenAI, Microsoft, and YouTube are responding to the broader consequences of AI adoption, from workforce disruption to productivity redesigns and synthetic media detection.

Read More…

Valuing a business is one of the most important tasks for business owners and yet, many business owners and their CFOs often have no idea of the true value of their company.

A business valuation determines the fair market value of the business, which is important for a variety of reasons including mergers and acquisitions, taxes, investment, and financing. Unfortunately, business owners and CFOs often rely on “back of the envelope” valuations that result in critical mistakes that will either under-value or over-value the business.

Read More…

A financial innovation that will drive value for your business – Process improvement can yield high returns with little or no capital investment.

We live in a world of scarce resources. One of the major challenges business leaders face is how to drive great results with limited capital. In the race for resources many businesses don’t place enough value on preparing timely and accurate financials. This is an area where a limited investment in capital can create large returns for the business.

Every minute spent reviewing the past is a minute not spent on building your future.

Read More…

The environment we find ourselves in today validates how important it is that we continue to accelerate the adoption of the trends noted in this article. Some of our businesses won’t survive unless we do. Learn where your CFO suite fits into these trends and what you can do to accelerate them.

Decision support is moving finance beyond the traditional governance model.

There are big changes afoot in finance. Accounting, Finance and Treasury departments are moving forward by creating value for the businesses they serve. Technology, better developed models, broader training and the eclectic nature of today’s finance professionals have put this movement into full gear.

Read More…

This edition highlights how AI platforms are moving deeper into finance, business operations, legal workflows, and infrastructure strategy. Claude and Perplexity are expanding agentic finance capabilities, OpenAI is improving reliability with GPT-5.5 Instant, Anthropic is packaging automation tools for small businesses and legal teams.

Read More…