Mark Stiving 
			
			
		
		
		
			I came across a great pricing insight a while back on a day when my car battery died. After unsuccessfully attempting to replace it myself (why are cars so hard to work on these days?), I called around to find a shop to do it.
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			Dave Bookbinder and Steve Rosvold 
			
			
		
		
		
			Steve and Dave discuss preparing for a liquidity event is valuable, even if you aren’t planning to sell. 
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			Susan Goldberg 
			
			
		
		
		
			For teams to flourish in the workplace, trust is key ingredient. My belief is that respect has to come first, It establishes the groundwork for trust to flourish.
Mutual respect in an organization allows a company to operate optimally, to shine: reducing stress and conflict, improving communication, increasing employee engagement and productivity. 
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			Dave Bookbinder and Steve Rosvold 
			
			
		
		
		
			In this clip Steve describes the benefits to finance leaders of having an entrepreneurial mindset. 
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			Mark Stiving 
			
			
		
		
		
			CFOs should be ideal people to drive pricing, but they usually aren’t. 
They are awesome because they care about margin. They build forward looking revenue and profit models. They have resources to calculate every KPI imaginable. And most importantly, they have a ton of influence in the company. This sounds like the ideal person to influence – if not own – pricing. 
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